Perfume Brazil is an online magazine about perfume. It's a place to find and share information about the perfume industry.
Perfume Brazil was created with the intent to inform, share and discuss all related to the perfume industry worldwide. Moreover we will give emphasis to the Brazilian Perfume industry, which is an upcoming player not only as a strong consumer market, but also as a source of new and creative fragrances.
November 5, 2010
Source: GCI Magazine
Lancôme Seeks to Manufacture Fragrances in Brazil.
Lancôme is considering manufacture its fragrances in Brazil. The company is considering exploring one of parent-company L’Oréal’s plants already established in the country to build a production line dedicated to fragrance.
June 3, 2010
Source: GCI Magazine
BRIC Key for Future Growth
Growth opportunities in BRIC (Brazil, Russia, India and China) countries were identified long ago. For the beauty industry, this meant a shift in focus away from the traditional, maturing markets (predominantly those in North America and Western Europe) and a chance to reach a vast and mostly untapped consumer pool. BRIC countries are characterized by rapid urbanization, large populations with low beauty product usage and emerging middle classes.
